Dave Steward and Matt Mckee have set up a new sales, distribution and marketing agency called Magnetic Brands aimed at the premium spirits market.

Distributor Marblehead Brand Development is looking to satisfy demand for craft spirits in the UK with the launch of the Polish bison grass vodka, Davna Bizon.

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Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

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